Industry news

Visit Truckee-Tahoe hosted the Summer 2025 Property Managers Meeting on June 3, 2025, at Lift Truckee. Property Managers connected, shared winter updates, and received legislative updates impacting Truckee lodging.

There have been many Truckee STR homeowner questions about the Board of Equalization (BOE)571-STR (Short Term Rental) form that was mailed out in January of this year by the Nevada County Assessor’s office to homeowners identified as having a short term rental (source was the STR permit issued by Truckee). Given Visit Truckee-Tahoe’s relationship with our VIP Partner, Nevada County and Supervisor Hardy Bullock, we spoke with Nevada County Assessor Rolf Kleinhans to obtain more information and to clarify misunderstandings. The content of this article was quality checked and verified by Kleinhans office.

Jackie Calvert, Director of Tourism Marketing & Management for Visit Truckee-Tahoe, presented the Visit Truckee-Tahoe FY 24/25 Truckee Tourism Business Improvement District (TTBID) Report to Truckee Town Council on Dec 10, 2024. The report was approved by Council and passed with a unanimous vote.

Visit Truckee-Tahoe convened Truckee Hotel General Managers at Gravity Haus for our Winter Hotelier Managers Meeting on December 3, 2024. The meeting provided Hotel General Managers the opportunity to network, share updates from the winter, learn about Visit Truckee-Tahoe, and hear about local updates that affect the Truckee lodging industry.

Discover how Visit Truckee-Tahoe’s Advocacy Policy fosters economic growth, supports sustainable travel, and preserves the beauty of the Truckee-Tahoe region.

Visit Truckee-Tahoe hosted the Winter 2024/25 Property Managers Meeting on November 7, 2024, at Lift Truckee. Property Managers connected, shared winter updates, and received legislative updates impacting Truckee lodging.

Visit Truckee-Tahoe’s first-ever Tourism Celebration brought together key community members to reflect on Truckee's $244M tourism economy.

We are excited to welcome and host Mat Woods, Chief Executive of Destination Queenstown in New Zealand, for an informative and engaging discussion on regenerative tourism. Mat is the visionary leader behind the ambitious Queenstown Decarbonization 2030 effort. This special conversation on Oct 21 will outline the critical steps Queenstown is taking to ensure tourism benefits their environment, economy, and community.

Greetings Truckee Hoteliers, Thank you for a dynamic Summer 2024 Truckee Hotelier meeting and much appreciation to GM Kyle Overacker of the Hampton Inn & Suites Tahoe-Truckee, for hosting. Please find your Meeting Notes here. ‍ Whether you attended...

Hosted by Visit Truckee-Tahoe, the Board and Staff invite Truckee lodging owners and VIP Partners & Officials to Alder Creek Adventure Center for an informative update, celebration and appreciation for Truckee's tourism industry.