Data & Insights

Data that guides our work

At Visit Truckee-Tahoe, we rely on data to make informed decisions, and we believe our partners and community should have access to it too. Here you'll find our monthly lodging performance reports for vacation rentals and hotels, progress on our strategic plan, campaign results, and the economic impact of travel in Truckee.

Cozy wooden cabin with snow-covered roof, warmly lit at dusk.

Truckee Lodging Report

Each month, we track how Truckee's vacation rentals and hotels are performing and, just as importantly, what's already on the books for the weeks ahead. Forward looking booking data shows us when visitors plan to arrive, how far in advance they're booking, and where there's room to grow, like midweek stays and the spring and fall shoulder seasons.

We use these insights to time our marketing where it can make the most difference, and we share them so local businesses can plan staffing, inventory and promotions with more confidence.

See the latest reports

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Measuring Visitor Economic Impact to Truckee

Each year, Dean Runyan & Associates conducts an independent economic impact analysis of travel to Truckee, measuring visitor spending and the jobs, businesses, and tax revenue it supports.