Industry news
Independent Homeowner Meetup: Insights, Updates & Real Conversation
We’ve heard from many independent homeowners that there’s an opportunity for clearer communication and more direct connection. And we’re taking steps to improve that by bringing that community together.
This meetup is an opportunity to hear what Visit Truckee-Tahoe is working on, get a clearer view of what’s ahead, and connect with other independent operators to share learnings and gain insights.
What We Will Cover
We’ll cover a mix of insights, updates, and discussion, including:
Real Operator Q&A / Open Forum
- A space to ask questions about other operators challenges, pricing strategy, guest behavior, etc.
About Visit Truckee-Tahoe
- Who we are and what we do
- How we support independent homeowners
Local Updates & STR Landscape
- STR ordinance updates and what they mean
Lodging Insights & Market Trends
- Winter 2025/26 Performance & Summer/Fall 2026 Projections
- Regional lodging trends and demand signals
- Key takeaways from our monthly lodging reports
Marketing & What’s Ahead
- TTBID strategic initiatives
- Early summer marketing plans
- Outlook Forum highlights
Community Updates
- Local news impacting visitors and operations